The Critical 'I'

Read. React. Repeat.

Tuesday, February 24, 2004

BOARD GAME PR
Home & Garden Television came up with a novel way to promote its upcoming new show, "Designed To Sell": It made a board game out of it:

A board game resembling the Riff's favorite game growing up, "Clue." In the series, homeowners are given advice by real estate experts and interior designers on how simple, inexpensive changes can boost their home's economic value. The game is no different. Complete with game pieces and cards, the players either choose to be the host or the designer featured in the TV show. The object is to reach the end of the game first, along with making minimal repairs along the way. "Replace that '70's wallpaper with a fresh, neutral color coat of paint."

I'm not much for board games, but I admire the ingenuity.