The Critical 'I'

Read. React. Repeat.

Thursday, July 24, 2003

ANTI-FAME
i'm gonna live forevah
The AP's Lynn Elber is fast becoming one of my favorite columnists. Her take on the convergence of instant entertainment, reality TV and pre-annointed fame is an entertaining read.

I especially like the concepts of PAC (Pre-Achievement Celebrity) and Unheroic Heroism (see: Kobe Bryant).

I don't think it's such a mystery as to why people like The Hilton Sisters are so famous for not doing much. They're rich, they're strikingly beautiful, they're always out at the choice hotspots--do they need any more reasons? That's nothing new. It could be that it just seems that way thanks to media convergence. Ten years ago, someone like Paris might never have gotten a TV spot, movie deal, modeling gig, etc.; but now, instead of being pigeonholed into just the debutante gossip newshole, she's working her notoriety for all its worth. Why not?

Actually, the famous-just-for-being-famous mystique applies a lot more appropriately to others, in my opinion. Brad Pitt and Jennifer Aniston, an alleged Hollywood "power couple", comes to mind first. What have either of these two done lately, other than garner tabloid fodder? Every flick that Pitt makes with him as the featured player ends up with a mediocre box office performance; her movie career is nowhere, and she's only one of six contributors to the Friends success (there I go trashing Friends again!).