The Critical 'I'

Read. React. Repeat.

Saturday, January 25, 2003

Why are the big broadcast television networks steadily losing their audience? Because they're not taking any risks when presenting their original programming, according to a new study. In stark contrast to wiley competitors like The WB and HBO, the old guard are seemingly too afraid of offending a mass audience to offer up anything that stands out as distinctly original.

Get this quote:

"Who would’ve thought that a show about an alien landing in an eggshell near Colorado would be a hit? Or a comedy about GIs in a Nazi prisoner of war camp could capture audiences? Maybe ABC and CBS should revisit the time that they took a chance with these two shows – Mork and Mindy and Hogan’s Heroes remain in a class of their own to this day.”

Mork and Mindy? Hogan's Heroes? In a class of their own? Note they didn't say what sort of class. Shazzbot!