The Critical 'I'

Read. React. Repeat.

Tuesday, October 08, 2002

The hits just keep on coming in a magazine world mired in an advertising slowdown. Tech showcase Upside Magazine is ending a 13-year run. And over stage left, Wieder Publications is looking at selling its magazine stable, which includes Men's Fitness, Flex, and SHAPE.

All the numbers keep pointing to a rebounding ad market, and a stong magazine industry in position to exploit that. Hard to believe. On the other hand, thinning out the ranks will make it better for the survivors.